Noblue insurance

What we did ! Green keyOriginal concept

The briefing

After the success of the 2018 greetings video for Noblué Immobilier, it is Noblué Insurance’s turn to entrust us with video content, in collaboration with “Com pour Vous”. The briefing? Give voice to customers through video to social networks!

Our approach

We wanted to propose “something more” compared to the classic pattern: face camera / speech. While giving voice to customers, why not make the stars of the video? Green background, makeup, clap … Everything was staged to receive customers of the company in a disontoise TV tray!

From the point of view of content, we have separated clients into 5 categories with 3 clients per theme (large claims, new customers, high notoriety, etc.). A social media broadcast campaign spread over 15 weeks with one capsule broadcast every 3 weeks.

 

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